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Marketing

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Brandon Behnke

Director

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Mission Statement

To develop effective partnerships with companies and organizations to provide creative and feasible solutions to market challenges. The Marketing Division strives to include SIBC members from all majors and backgrounds and utilize their combination of unique strengths to perform effective research and suggest innovative proposals. 

Projects

Wednesdays 6:30

Debart 207

Accenture Song is Accenture’s technology-powered creative and marketing business, helping organizations rethink how they interact with customers and drive growth. Its work spans marketing, brand strategy, customer experience, digital products, commerce, sales, and service.

Project Leaders:

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Wednesdays 5:30

Debart 207

Eli Lilly is a global pharmaceutical company renowned for its research and development of innovative medicines and healthcare solutions. With a history dating back to 1876, Eli Lilly is dedicated to improving the lives of people by addressing various medical conditions, including diabetes, cancer, and neuroscience disorders. 

Project Leaders:

Wednesdays 5:00

Debart 207

L'Oréal is the world's leading beauty company, operating an extensive portfolio of international brands across skincare, cosmetics, haircare, hair color, fragrances, and dermatological beauty.

Project Leaders:

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Wednesdays 5:30

Debart 208

NielsenIQ, commonly known as NIQ, is a global consumer intelligence and analytics company that helps brands and retailers understand what consumers buy, why they buy it, and how purchasing behavior is changing.

Project Leaders:

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Wednesdays 6:30

Debart 208

Procter & Gamble (P&G) is a multinational consumer goods corporation known for its vast portfolio of household, health, and personal care products. With a history dating back to the 19th century, P&G has established itself as a leader in the industry, continuously innovating to meet the evolving needs of consumers worldwide. 

Project Leaders:

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Wednesdays 6:00

Debart 207

The Orlando Magic are a professional NBA franchise with business operations spanning brand marketing, digital media, sponsorships, fan engagement, ticketing, merchandise, and entertainment.

Project Leaders:

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Wednesdays 6:00

Debart 208

Ralph Lauren is a global luxury lifestyle company focused on the design, marketing, and distribution of apparel, footwear, accessories, home products, fragrances, and hospitality experiences.

Project Leaders:

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Target is a major U.S. retailer operating nearly 2,000 stores alongside a large e-commerce platform. Its strategy centers on making affordable, stylish products accessible through its stores, owned brands, and convenient digital shopping options.

Project Leaders:

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Wednesdays 5:00

Debart 208

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